What is Placekeeping?
Initially defined by NEA and Robert Bedoya, placekeeping is the act of honoring the cultural lives of the community, preserving and protecting local architecture, craft, and other authentic characteristics of place. These assets often serve as a magnet to attract cultural heritage travelers. During destination assessments, the identification of authentic assets that are important to […]
What is Placemaking?
Placemaking utilizes arts, culture, and creativity to establish a gathering space for the community. It also serves a community’s interest while driving a broader agenda for change, growth, and transformation in a way that also builds character and quality of place (Source: Artscape DIY). As a process, placemaking inspires people to collectively reimagine and reinvent public spaces […]
What are the Five Principles of Cultural Heritage Tourism?
These five principles originated during Hargrove’s tenure with the National Trust for Historic Preservation. They have stood the test of time, and are as relevant today as they were 30 years ago.
What is the difference between Cultural Tourism and Heritage Tourism?
The United National World Tourism Organization defines Cultural Tourism as “movements of persons for essentially cultural motivations such as study tours, performing arts and cultural tours, travel to festivals and other cultural events, visits to sites and monuments, travel to study nature, folklore or art, and pilgrimages.” Heritage Tourism, as defined by the National Trust for Historic […]
How is a Strategic Plan different from a Business Plan?
A Strategic Plan is primarily used for implementing and managing the strategic direction of an existing organization. It often revisits mission, vision, and value statements. A Business Plan is used to start a business, obtain funding, or direct operations. The two plans often cover different time frames as well.
Are all Strategic Plans the same?
Most Strategic Plans include certain key components: mission and vision statements, goals, strategies, and implementation plans. But the more important question to ask is “what do we want our Strategic Plan to accomplish?” Do we need to re-evaluate our mission in light of recent developments? Are we facing a sea change with respect to funding or regulatory […]
When is the best time to launch a Strategic Planning initiative?
If you don’t have a Strategic Plan currently in place, the answer is “now!” Having said that, organizations often launch strategic planning initiatives when they are facing a change in executive leadership. Some do it to help them identify the perfect candidate. Others do it soon after they have a new executive in place so […]
What are the Five Steps of Cultural Heritage Tourism?
These five steps are modified from the original four steps created during Hargrove’s tenure at the National Trust for Historic Preservation. The fifth step, manage for growth and sustainability, was added to ensure destination and site managers focused beyond the initial development phase – to constantly manage the carrying capacity and measure the impact against […]
What can we do to diversify our board?
Creating more diverse and inclusive boards is one of the most important challenges facing nonprofits today. A growing body of knowledge suggests that we should begin by identifying what the ideal profile of our board would look like with respect to sectors represented, skill sets, and demographics (age, race, residence, gender, ethnicity, etc.). Only then […]