Texas Heritage Trails LLC Business Plan
This award-winning program from the Lone Star State recognized the need to set a course for fiscal sustainability and independence. Eight members of the state heritage trail program joined together to form a limited liability corporation (LLC) and began identifying potential products and programs to generate revenue for trails’ development, marketing, and management. Hargrove led […]
Belize: Sustainable Tourism in Emerging Destinations
The consulting class at The George Washington University’s Master of Tourism Administration program set out to develop a sustainable tourism plan for the culture focusing on its distinctive culture, heritage, and nature. Two teams conducted inventory assessments and met with local community/tourism industry leaders to inform the plan. The result was a comprehensive report with […]
Kansas Byways Management & Marketing Plan (2010-2020)
With a team of research, planning and marketing experts, HTC Partners parent company Hargrove International helped the state of Kansas update the policies, procedures and promotional strategies to strengthen the byway program and its brand promise. The year-long planning project included a series of byway leader workshops, community meetings, and stakeholder interviews to define priorities […]