How Residents Feel About Tourism
Great New York Times article (May 19, 2020) on the loss of tourism in 11 of the most heavily visited places on earth, and residents’ reaction to this “bittersweet experience” of having the cities to themselves. What a great opportunity we have to consider new ways of managing the host-guest relationship and offering quality travel […]
Cultural Heritage Tourism: Five Steps for Success and Sustainability
Every place has a story to tell, often found in historic sites or cultural traditions of the people who settled or currently live in a community, city, region, or state. When these stories and places are shared with visitors, this activity becomes what is known as cultural heritage tourism. Success and sustainability in this growing […]
The Future of Travel: How the Industry Will Change After the Pandemic (New York Times – May 6, 2020)
Great article about various segments, especially Green (Sustainable) Travel and what consumers will want/need when they start to travel.
The Future 100: 2.0.20 (May 13, 2020)
Released annually by Wunderman Thompson, this consumer trends report has been updated to reflect the changing environment due to the COVID-19 crisis (released May 13, 2020). The Future 100: 2.0.20 features 20 of the original 100 consumer trends that have been escalated or accelerated due to the pandemic, and also five additional trends worthy of […]
Marketing vs. Management – A Lesson from COVID-19 and the Faroe Islands
The current COVID-19 crisis has elevated the question about how organizations should be funded to market destinations, particularly in the U.S. Typically, destination marketing organizations (DMOs, sometimes called Convention & Visitors Bureaus) are funded through an accommodations or occupancy tax – an amount added to each visitor’s stay at a recognized lodging property (hotel, motel, […]
Virtual and Real Experiences
These are unusual times – difficult for so many organizations and people attempting to survive the COVID-19 crisis. While many of us remain sheltered in place, one great way to experience heritage sites is via virtual tours. Hillwood Estate, Museum and Gardens (in Washington, DC) offers a series of digital offerings into the life of […]
30 and Still Relevant
In 1989 I had the great privilege of working with the National Trust for Historic Preservation on a new initiative to study the relationship between preservation and promotion. That initiative led to a heritage tourism movement that has lasted three decades, in part to five principles guiding asset-based economic development. These five principles continue to […]
Measuring Fundraising Effectiveness, joint project of the Association of Fundraising Professionals, Give.org, BoardSource and GuideStar
This landmark publication and its accompanying conversation guide and toolkit help nonprofits move beyond the “cost of fundraising” as nonprofits’ sole measure of fundraising effectiveness. Drawing on the resources of four of the nation’s leading service organizations, Measuring Fundraising Effectiveness, identifies two new metrics for determining success and provides detailed information on how nonprofits can […]
The Nonprofit Strategy Revolution: Real Time Strategic Planning in a Rapid-Response World (Second Edition 2018), by David LaPiana (Turner Publishing)
As described by the author, Real Time Strategic Planning “challenged traditional thinking about how social sector organizations form strategy and presented the Real-Time Strategic Planning methodology as one better suited to an increasingly dynamic and fast-changing world… unbound from the artificial constraints of the traditional three-to-five year strategic plan.” Hargrove consultants have received training in […]