Most Strategic Plans include certain key components: mission and vision statements, goals, strategies, and implementation plans. But the more important question to ask is “what do we want our Strategic Plan to accomplish?” Do we need to re-evaluate our mission in light of recent developments? Are we facing a sea change with respect to funding or regulatory issues? Do we need help scaling our organization so we can serve significantly more people? Are we confronted with new and unanticipated competition? Once you have identified what “key issues” your organization needs to address, you can structure the best and most appropriate planning process.
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