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Hargrove International

Hargrove International

Formerly HTC Partners, Heritage Tourism Consultants · Cultural Heritage Planning · Assessment · Management · Marketing

  • What We Do
    • Cultural Heritage Tourism
    • Strategic Planning
    • Board Development/Governance
    • Fundraising
    • Marketing Communications
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    • About Hargrove International, Inc.
    • Hargrove International Team
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    • Hargrove International Projects
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In My Opinion

In My Opinion…

Scenario Planning as a Organizational Tool

There seems to be a lot of advice about what to do when life throws you a curveball. And for someone like me, who is a planner, the unknown - and subsequent uncertainty of what the next month or year holds - can be unsettling. While vaccination is certainly providing hope to overcoming the pandemic, we certainly aren't out of the woods yet - and many organizations across the country still face closures or are at risk of survival. The pandemic, and other crises, taught me that information is power. It helps us to navigate uncharted waters and make better ...
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Marketing vs. Management – A Lesson from COVID-19 and the Faroe Islands

The current COVID-19 crisis has elevated the question about how organizations should be funded to market destinations, particularly in the U.S. Typically, destination marketing organizations (DMOs, sometimes called Convention & Visitors Bureaus) are funded through an accommodations or occupancy tax - an amount added to each visitor's stay at a recognized lodging property (hotel, motel, Airbnb, VRBO, cabin, etc.) that is collected by state revenue offices and then dispersed back to the destination's county or city for allocation of funds to a designated DMO. As much of the world continues to shelter at home, many DMOs are turning their attention ...
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Virtual and Real Experiences

These are unusual times – difficult for so many organizations and people attempting to survive the COVID-19 crisis. While many of us remain sheltered in place, one great way to experience heritage sites is via virtual tours. Hillwood Estate, Museum and Gardens (in Washington, DC) offers a series of digital offerings into the life of Marjorie Merriweather Post, her home and gardens, and personal collection of more than 20,000 objects. Other sites around the country also provide virtual windows to the past - I encourage you to check them out for not only a great history lesson but also to ...
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Latest “In My Opinion . . .” Posts

Scenario Planning as a Organizational Tool

Marketing vs. Management – A Lesson from COVID-19 and the Faroe Islands

More "In My Opinion . . ." Posts

What We Are Reading Now

  • How Residents Feel About Tourism
  • The Future of Travel: How the Industry Will Change After the Pandemic (New York Times – May 6, 2020)
  • The Future 100: 2.0.20 (May 13, 2020)
  • Measuring Fundraising Effectiveness, joint project of the Association of Fundraising Professionals, Give.org, BoardSource and GuideStar
  • The Nonprofit Strategy Revolution: Real Time Strategic Planning in a Rapid-Response World (Second Edition 2018), by David LaPiana (Turner Publishing)

More Articles

Cultural Heritage Tourism: Five Steps for Success and Sustainability provides detailed instruction through a proven five-step process to help planners, managers and community leaders attract visitors and their spending to your cultural heritage site, attraction, event or destination. Learn More

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Our Guiding Principles:

  1. Focus on Authenticity
  2. Provide Practical Instruction for Measurable Results
  3. Apply Creativity and Innovation to Design Custom Solutions
  4. Demonstrate Enthusiasm and Integrity

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  • What We Do
    • Cultural Heritage Tourism
    • Strategic Planning
    • Board Development/Governance
    • Fundraising
    • Marketing Communications
  • Who We Are
    • About Hargrove International, Inc.
    • Hargrove International Team
  • Projects
    • Hargrove International Projects
    • Client List
    • Client Testimonials
  • Training
  • Books, etc.
    • Books and Booklets
    • Other Published Materials
  • Home
  • In my opinion . . .
  • What We Are Reading Now
  • FAQs
  • Contact

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Phone: 1-912-638-6078 

Mobile: 1-202-236-3777

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