Report from Rhodes: First Impressions

Welcome to my first installment of a series on lessons learned while living in Greece for a month. We spent the majority of our time in Old Town Rhodes, an incredible World Heritage Site. The experience allowed me and my husband, John, a first-hand opportunity to learn more about Greek life, Greek traditions, Greek food […]

Georgia’s Trail of Legacy and Lore

When the seven DMO members of the 25-year-old Georgia’s Antebellum Trail wanted to evaluate the trail theme and region’s heritage assets in light of changing consumer preferences, Hargrove International set out on a research-based investigation and on-site assessment to analyze the trail’s current experiences and historical interpretation. Following intensive research, review of the assessment findings, […]

How are thematic trails different from other kinds of trails?

Thematic trails often use intangible or tangible culture and heritage to define their emphasis and are not always linear. Unlike recreational trails that are often built to establish a hiking or biking path, thematic trails focus on existing assets that can be linked together based on criteria. The most notable thematic trails focus on food, […]

What is Placekeeping?

Initially defined by NEA and Robert Bedoya, placekeeping is the act of honoring the cultural lives of the community, preserving and protecting local architecture, craft, and other authentic characteristics of place. These assets often serve as a magnet to attract cultural heritage travelers. During destination assessments, the identification of authentic assets that are important to […]