What is a Campaign Feasibility Study?

A Feasibility Study is an in-depth analysis of an organization’s ability to raise funds for a specific purpose or purposes. It is almost always conducted by an impartial expert consultant with extensive experience leading successful campaigns. A Feasibility Study should include confidential interviews with current and potential lead donors, staff, volunteer leadership, opinion leaders in […]

92nd Street Y Capital Campaign

The 92nd Street Y, a premier cultural institution and community center in New York City, engaged John Bauser in 2011 to assess their ability to launch a $150 million campaign and to assemble a comprehensive and actionable campaign plan. Bauser evaluated 92 Y’s current fundraising capacity, infrastructure and effectiveness, as well as the organization’s ability […]