What is the difference between a Mission and Vision Statement?
A Mission Statement describes an organization’s purpose – its reason for existence. A Vision Statement describes the long-term change the organization wants to achieve – its hoped-for “end state.”
Are all Strategic Plans the same?
Most Strategic Plans include certain key components: mission and vision statements, goals, strategies, and implementation plans. But the more important question to ask is “what do we want our Strategic Plan to accomplish?” Do we need to re-evaluate our mission in light of recent developments? Are we facing a sea change with respect to funding or regulatory […]