Trend for 2025: Artful Stays
Hospitality companies are “collaborating with artists to transform spaces that engage guests on an emotional and sensory level,” according to the annual consumer trends report by VML. The Future 100: 2025 also focuses on the trends in solo travel and incentivized good behavior (to counter overtourism). Download this free report to learn more about other […]
Five Principles
These principles were developed during the National Trust for Historic Preservation’s Heritage Tourism Initiative (1990-1993) when I served as the program’s first manager. The principles were later “reordered” when arts and cultural organizations recognized their importance. Now, 35 years later, the principles are as relevant and significant as when created. Focus on Authenticity & Quality […]
“Welcome to Country”
Attending the ICOMOS General Assembly meeting in Sydney in September 2024, I experienced a very respectful recognition of Indigenous Tribes in Australia. Every tour guide, conference speaker, and even the pilot of a Qantas flight, began their “Welcome to Country” by “recognizing the traditional owners of this land” then citing the name of the specific […]
Report from Rhodes: First Impressions
Welcome to my first installment of a series on lessons learned while living in Greece for a month. We spent the majority of our time in Old Town Rhodes, an incredible World Heritage Site. The experience allowed me and my husband, John, a first-hand opportunity to learn more about Greek life, Greek traditions, Greek food […]
What are the trends in cultural heritage tourism?
Immersive experiences, engagement with locals, authenticity, and activities/products that aren’t available at home are four trends resonating with visitors today. Another trend that destinations are grappling with is overtourism, where capacity management is necessary to ensure quality experiences and resource stewardship.
What are the Five Principles of Cultural Heritage Tourism?
These five principles originated during Hargrove’s tenure with the National Trust for Historic Preservation. They have stood the test of time, and are as relevant today as they were 30 years ago.
What is the difference between Cultural Tourism and Heritage Tourism?
The United National World Tourism Organization defines Cultural Tourism as “movements of persons for essentially cultural motivations such as study tours, performing arts and cultural tours, travel to festivals and other cultural events, visits to sites and monuments, travel to study nature, folklore or art, and pilgrimages.” Heritage Tourism, as defined by the National Trust for Historic […]
What are the Five Steps of Cultural Heritage Tourism?
These five steps are modified from the original four steps created during Hargrove’s tenure at the National Trust for Historic Preservation. The fifth step, manage for growth and sustainability, was added to ensure destination and site managers focused beyond the initial development phase – to constantly manage the carrying capacity and measure the impact against […]
What is Cultural Heritage Tourism?
“Traveling to experience the places, artifacts, and activities that authentically represent the stories and people of the past and present. It includes visitation to cultural, historic, and natural resources.” (Source: National Trust for Historic Preservation)